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UID:event-829901
ORGANIZER;CN="The rise of cross-media entertainment deals and transmedia IP strategies":mailto:ftlive@ft.com
DTSTAMP:20260501T144624Z
DTSTART:20260429T160000Z
DTEND:20260429T170000Z
SUMMARY:The rise of cross-media entertainment deals and transmedia I
 P strategies
DESCRIPTION:The boundaries between gaming, film and television are rapid
 ly dissolving as entertainment companies race to secure the 
 next generation of global franchises. In a market defined by
  IP scarcity, shifting consumer engagement and platform conv
 ergence, dealmakers are increasingly looking beyond traditio
 nal studio consolidation toward cross-media acquisitions tha
 t promise deeper, more immersive storytelling ecosystems.\n\
 nThis discussion will bring together industry leaders and in
 vestors to explore the strategic logic behind these transact
 ions. Are acquisitions of gaming studios and interactive pla
 tforms creating durable, multi-format franchises, or simply 
 extending IP into new channels without sustainable returns? 
 How should companies evaluate the risks and rewards of conve
 rgence in a capital-constrained environment? And what will d
 etermine whether cross-media M&A becomes the industry’s next
  growth engine or its next overreach? \n\nThis webinar will 
 act as a prelude to our Business of Entertainment Summit, wh
 ich is returning in September 2026. \n\n\nhttps://attendees.
 bizzabo.com/829901/agenda
LOCATION:https://attendees.bizzabo.com/829901/agenda
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